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Case studies

These case studies of successful events at Birkbeck offer advice and tips on planning, promoting and running an event. 

The Lord Marshall Memorial 2017

Lucy Tallentire's event for the School of Business, Economics and Informatics used personalisation and advance planning to deliver a successful 'conversation' and dinner. 

Law on Trial 2017: Religion on Trial

Matthew Wicks from the School of Law ran a highly successful week of public lectures and panel discussions for 400 visitors. He found that Eventbrite and social media were key in publicity planning, while Team Birkbeck assisted greatly throughout the week. 

Donor celebration event

Development and Alumni's Jessica Ball organised an afternoon reception for 58 guests on the occasion of a valued donor's tenth anniversary, which included networking and speeches. She recommends close collaboration, sending invitations out and booking rooms early. 

International London Walking Tours

Siobhan Morris, from the Department of History, Classics and Archaeology, organised a series of three walking tours as part of a larger project to bring history to life. She found that monitoring numbers and accessibility were challenges, while live-tweeting the walks was very successful. 

Conceiving histories

Dr Isabel Davis, Department of English and Humanities, put on an exhibition of artwork as a window into her research. This served to engage with the public to raise the profile of her work, and to gather wider responses to it. Isabel found that teamwork was a positive aspect of the event, but funding was a barrier.

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