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The Case of Shared Mobility as a Service – How to make it Gender Inclusive?

Venue: Online

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Join Birkbeck's Responsible Business Centre for a seminar with Dr Maurizio Catulli exploring women's use of shared Mobility as a Service.

This study explores disadvantages and safety risks encountered by women in traveling via Mobility as a Service (MaaS), a resource efficient shared mobility offering that enables users, through smartphone apps, to access services that integrate multiple means of transport such as shared cars, bicycles and public transport, instead of private cars. The diffusion of MaaS can make personal mobility more environmentally sustainable by reducing the number of private cars in circulation. The lower propensity of women to use MaaS because of gender driven disadvantages, which can affect the scaling up of the diffusion of MaaS, needs research and identification of possible solutions. The study investigates how shared mobility through offerings such as MaaS can fit into the personal transport practices that women currently adopt and how shared mobility offerings such as Mobility as a Service can be made safer and more inclusive of women.


Dr Maurizio Catulli is Senior Lecturer in Sustainable Innovations at University of Hertfordshire, and his research interests include Mobility as a Service, sustainable transport and sustainable Product Service Systems. Maurizio led several “live” client consultancy projects across automotive, pharmaceutical, electronics and defence industries, including UK Government funded Knowledge Transfer Partnerships (KTP). Maurizio has led REBUS, a project on sustainable consumption funded by DEFRA and which deployed academic staff from Environmental Sciences, Creative Arts, Psychology and Engineering Schools.

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