MSc Management with
International Marketing
Admissions tutor: Dr Frederick Guy
Find out more
- tel: 020 7631 6761
- email: postgrad@mbs.bbk.ac.uk
- More information at Birkbeck central course listings
Apply Online
You can apply for this course online by following the links below.
Course content
This course has 8 modules and requires a 15,000 word dissertation.
Core Modules
- Research methods in management 1
- Principles of organization and management
- Strategic management
- International Marketing
Options
You can choose any one module from the following:
- Marketing: Theory and Practice
- Consumer Behaviour
- Marketing Communications
- Retail and Services Marketing
- Strategic Sport Marketing
- International Business: Theories and Issues
- International Business Strategy
Additional
- 3 modules from any offered
- 15,000 word dissertation
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The programme of study is international in scope and will appeal to those with a Marketing background and those with a non-Marketing background, and who wish to embark on a career in Marketing.
