Martin Callingham
Visiting Professor, Birkbeck

Email address: m.callingham@geography.bbk.ac.uk

Martin Callingham was formerly Group Market Research Director at Whitbread where he ran the Market Research, the Spatial Analysis and the Direct Marketing departments. He was for some time a Council Member of the AGI and won the Best Paper Award at the 1996 Conference. He was a founding member of the Demographic Users' Group, which works for greater access to government information and data. He was a member of the Business Advisory Group to the Office of National Statistics and sat on their Area Classification Working Party. He has contributed a chapter (concerning the future use of census information) to a TSO book.

His research interests are about developing better ways of classifying areas possibly using a combination of geographical primitives and demographics and also in extracting higher level information from migration data by the application of spatial interaction models in reverse using linear programming.