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Birkbeck Institute for Data Analytics

The Birkbeck Institute for Data Analytics (BIDA) was founded to develop interdisciplinary research in Data Analytics and Data Science.

Analytics is a multi-dimensional discipline combining statistics, computing, operational research and domain-specific knowledge and it is used as a generic descriptor that is applied to many different fields, including predictive analytics, risk analytics, behavioural analytics, visual analytics and infographics. It is increasingly relevant to all businesses and is a key source of new research findings, innovation, knowledge and services.